There is a range of AI tools that can assist with creating blog posts, articles and social media copy. Most have been created to streamline the creation process while offering high-quality content at low costs.
However, these tools come with risks and could potentially do more harm than good in the long run.
Risk of Google Penalties
Utilizing AI to write your content may seem like a great idea. Not only does it save time and money, but it could also put you in hot water with Google.
Many SEO professionals are wary of using AI due to concerns that it could be penalized by Google. However, the search engine has yet to make an official declaration on whether it will penalize AI-generated content or not.
Search engines have always prioritized providing helpful content to users over low-quality material designed solely to increase search traffic. Therefore, the quality of your material should be your top priority.
Thankfully, there are steps you can take to avoid getting penalized for AI-generated blog posts. First and foremost, always have a human review of the content generated by your AI before publishing it on your website. Furthermore, use an experienced AI writer who can guarantee both uniqueness and authenticity of the content generated with this technology.
Risk of Plagiarism
When a writer utilizes an AI writing tool to craft content, it’s essential that they give credit where credit is due. This includes acknowledging all sources used in the piece of writing as well as any and all sources used during its creation.
Anyone using AI writing tools to generate blog posts or other types of content should be wary of plagiarism. Utilizing an AI tool without citing its source is considered plagiarism and may be prosecuted under the law.
Plagiarism checkers such as Turnitin can identify plagiarized content quickly. This enables educators and marketers to detect academic dishonesty quickly, protect intellectual property rights associated with unique ideas, and prevent future instances.
Risk of Creating Duplicate Content
Duplicate content is a common SEO issue and can negatively affect your rankings. Google and other search engines are adept at detecting duplicate material and penalizing sites that publish it.
When creating a blog post, ensure it is written from scratch and free from plagiarism. Doing this ensures your content ranks higher on search engines like Google.
Duplicate content not only negatively affects your search engine optimization (SEO), but it can also irritate readers and turn them off. Furthermore, duplicate content could tarnish your credibility, reputation, and brand image.
When using AI-Generated Blog Posts, ensure the creation of high-quality, informative, and unique content. Doing so will keep your audience engaged and feel like they’re engaging with you on a human level.
